Giorgio Armani Beauty Eyes to Kill Shimmer 4-Color Eyeshadow Palette in #11

I still find it curious that the Giorgio Armani Beauty Web site and Neiman Marcus call Armani's four new palettes, Eyes to Kill Shimmer 4-Color Eye Shadow Palettes ($59), since the box and the palette itself mention nothing about shimmer. I'm still confused by the name, and I think others who aren't forewarned may also be confused. Two shades in each quad definitely offer shimmer. Two don't.